E-commerce
Build an online store to sell your products and boost your sales.
We don’t just want to develop websites. Our ambition is to be a major partner in your growth, developing the right tools for you. Creating an online sales site is one of the ways in which we can achieve this.
Today, online transactions are constantly on the rise, averaging 10% a year according to Oberlo, a Shopify subsidiary. If your brand doesn’t already have a high-performance online store, you could be missing out on a huge growth lever.
But the problem is often the same: creating an e-commerce site is a complex and time-consuming project. The following steps are necessary:
Customer analysis to understand needs and expectations,
Choose the right hosting provider,
Structure your store according to the type of products you sell,
Manage stock and set up a search engine to help customers easily find what they want to buy,
Write product sheets to ensure they rank on relevant keywords,
Create packshots that showcase your products,
And the list goes on.
By working with Caracal, you can be sure of having a trusted partner who will develop your online sales site from A to Z.
What is an online sales site?
An online sales site, also known as a webshop, online boutique or e-commerce site, is a site where your customers can view and buy your products.
With this type of site, you can present your products and sell them to your target clients, accepting online payments. So, unlike a showcase site, which is limited to presenting your company, an online sales site can play an active role in growing your revenue.
We’re talking about two different types of site, with different objectives, and which don’t require the same budget to set up.
360° Caracal support
From the moment you entrust us with the creation of your e-commerce site, we offer you comprehensive support to ensure that your online store runs at full speed and makes a positive impact on your growth.
This support consists of 5 complementary services.
1 / 6
Construction
We start with an in-depth study of your business, your products, and your target audience to structure your online store in the best possible way.
Then we choose the best tools from WooCommerce, Prestashop, or Shopify.
Our goal is to create a modern, user-friendly, functional site, aligned with your corporate identity to set you apart from the competition.
2 / 6
SEO
Once your e-commerce site is online, we also take care of its SEO, a key element in its success.
Each product page can be positioned on several relevant keywords, attracting a variety of customers to your site and boosting your brand’s visibility.
You can’t set up an e-commerce site without developing an SEO strategy, precisely because it’s the best acquisition channel at your disposal.
3 / 6
Content Management
Whether it’s WordPress, WooCommerce, Prestashop or Shopify, we install a CMS (Content Management System) to make it easy to update your online store.
You can add products, create categories, configure forms and more. We’re here to help you, but the CMS lets you manage your site on your own.
4 / 6
Inventory and order management
Behind every successful online store is a well-oiled inventory and order management system.
Just as your SEO helps you attract customers to your online store, your inventory and order management system helps you keep pace and ensure that you’re able to satisfy all your customers.
Not only does such a system let you know how your inventory is evolving, it also enables you to offer real-time tracking to customers who have placed orders with you. This not only enhances their user experience, but also their satisfaction and your brand image.
5 / 6
Marketing
Once your site is online, referenced, and the inventory management system is operational, we manage the marketing to promote your online store and reinforce your brand image.
This can include promotions, loyalty programs, partnerships with content creators and more. We tailor these actions to your objectives and preferences.
6 / 6
ERP implementation
An ERP, for Enterprise Resource Planning, is a solution that enables companies to centralise the management of all their day-to-day activities: order management, stock management, accounting management, payroll management, etc. In short, an ERP facilitates coordination and collaboration between your various departments, helping to improve your company’s overall efficiency.
Given all the processes that need to be followed to make an online shop work and be profitable, we’ll implement an ERP for you and show you how to use it on a daily basis.
1 / 6
Construction
We start with an in-depth study of your business, your products, and your target audience to structure your online store in the best possible way.
Then we choose the best tools from WooCommerce, Prestashop, or Shopify.
Our goal is to create a modern, user-friendly, functional site, aligned with your corporate identity to set you apart from the competition.
2 / 6
SEO
Once your e-commerce site is online, we also take care of its SEO, a key element in its success.
Each product page can be positioned on several relevant keywords, attracting a variety of customers to your site and boosting your brand’s visibility.
You can’t set up an e-commerce site without developing an SEO strategy, precisely because it’s the best acquisition channel at your disposal.
3 / 6
Content Management
Whether it’s WordPress, WooCommerce, Prestashop or Shopify, we install a CMS (Content Management System) to make it easy to update your online store.
You can add products, create categories, configure forms and more. We’re here to help you, but the CMS lets you manage your site on your own.
4 / 6
Inventory and order management
Behind every successful online store is a well-oiled inventory and order management system.
Just as your SEO helps you attract customers to your online store, your inventory and order management system helps you keep pace and ensure that you’re able to satisfy all your customers.
Not only does such a system let you know how your inventory is evolving, it also enables you to offer real-time tracking to customers who have placed orders with you. This not only enhances their user experience, but also their satisfaction and your brand image.
5 / 6
Marketing
Once your site is online, referenced, and the inventory management system is operational, we manage the marketing to promote your online store and reinforce your brand image.
This can include promotions, loyalty programs, partnerships with content creators and more. We tailor these actions to your objectives and preferences.
6 / 6
ERP implementation
An ERP, for Enterprise Resource Planning, is a solution that enables companies to centralise the management of all their day-to-day activities: order management, stock management, accounting management, payroll management, etc. In short, an ERP facilitates coordination and collaboration between your various departments, helping to improve your company’s overall efficiency.
Given all the processes that need to be followed to make an online shop work and be profitable, we’ll implement an ERP for you and show you how to use it on a daily basis.
Your online store will be technically flawless and well-positioned on relevant keywords. We place special emphasis on optimizing the user experience to increase conversions and your return on investment.
Your store will also be aligned with your brand identity, helping you stand out from the competition. In addition, it will have an inventory and order management system to ensure 100% customer satisfaction.
With our expertise and varied resources, Caracal guarantees the performance of of your online sales site.
Your online store will be technically impeccable and well positioned on relevant keywords. We place particular emphasis on optimizing the user experience to increase conversions and your return on investment.
Your store will also be aligned with your brand identity, so as to set you apart from the competition, in addition to having an inventory and order management system enabling you to satisfy 100% of your customers.